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HOOK REVEAL

HOOK Reveal makes fishing easier, delivering powerful performance with proven fish-finding tools.

Elite FS™

The new Elite FS combines the power of all Lowrance’s fish finding tools – including high-resolution ActiveTarget Live Sonar – in a display that’s easy to use and install.

HDS PRO

Experience the next level of fishfinding with new HDS PRO displays, featuring the ultimate clarity of enhanced Lowrance sonar, the latest C-MAP charts and easy bow-to-stern control.

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THE HDS ULTIMATE FISHING SYSTEM

The world’s best fishfinding electronics, helping anglers find and catch more fish.

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GHOST TROLLING MOTOR

The New Trolling Motor: Quiet by name. Powerful by Design.

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ACTIVE IMAGING™ HD

Experience a new level of clarity

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ICE FISHING

If you can handle the cold, you don’t have to stop fishing when the lake freezes over.

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