Videos
Enjoying time on the Water - Nagambie, AU
The hit, the bite, the strategy is everything when fishing for the iconic Murray Cod at Go Fish Nagambie in the beautiful waterways of Victoria, Australia.
Nick Whyte: Ultimate Performance
Sharing his knowledge to help other people with interpretation and fine-tuning of their electronics is Whytey's passion
Introducing the Elite Fishing System™
The new Elite FS™ gives you access to the full line-up of Lowrance fish finding tools.
ActiveTarget™ Live Sonar Installation
Lowrance pro, Dean Silvester, walks you through the new live sonar device ActiveTarget™ with this comprehensive video of an installation and set-up.
New ActiveTarget™ Live Sonar
See fluid, high-resolution images of fish swimming around structure and responding to your lure.
Leading Marine Electronics Since 1957
Lowrance has never wavered from its purpose to push the envelope of innovative performance to help anglers find and catch more fish.
News
Latest Lowrance® Software Release Delivers New Ghost® 360 Sonar Feature and Autopilot Compatibility
The latest software update unlocks the exciting new feature of Ghost 360 for users of the Ghost® Trolling Motor with Active Imaging™ 3-in-1 Nosecone, which offers anglers a high resolution 360-degree detailed image around their boats.
Lowrance® Unveils New Companion App Featuring Enhanced Navigation & Device Connectivity
The Lowrance App is free to download and offers a rich experience that includes free up-to-date and detailed nautical charts from C-MAP®.
New Software Release Features Safety Enhancements & Added Integration
The update includes radar interface improvements, new features focused on safety, and key product integrations.
Navico® Launches New, Sustainable Packaging Program
Initial efforts will eliminate nearly two tons of plastic used annually.
Lowrance Pro Angler Dustin Connell Dominates MLF Redcrest 2021
Six of the top 10 finishers at the tournament used Lowrance HDS systems with new ActiveTarget Live Sonar.
Lowrance Announces New Elite Fishing System™ Fish Finder Series
The Elite Fishing System combines a full line-up of fish finding tools with a display that is easy to use and easy to install.
Lowrance Launches Revolutionary New ActiveTarget™ Live Sonar
Top fishing professionals agree, new high-resolution live sonar from Lowrance is a real game-changer.
WIN the Ultimate Fishing Adventure
Lowrance is pleased to announce an exciting competition for those who sign up to our newsletter during August and September 2020.
Lowrance Announces New Ghost Trolling Motors
The world’s most advanced trolling motor design – now for a wider range of boats.
Blogs
Sonar Basics
Luke Galea gives an explanation of depth sounder interpretation and function
Finding the Iconic Barramundi Fish
The mighty Barramundi is such an iconic fish that is often regarded as a once in lifetime fish to catch. Sean Bekkers shares his secrets.
The New Elite FS and ActiveTarget fishing system
Sean Bekkers talks about the installation and his first impression of the new Elite FS an ActiveTarget
NMEA 2000 network Install
Find out how to intall your NMEA 2000 network correctly to get the most out of your electronics.
Hunting Inshore Grounds with HDS Live
Luke Galea talks about a fishing trip where he ventured roughly 15 nautical miles offshore and caught a Spanish mackerel and a red emperor.
How to Systematically Catch Fish
Sean Bekkers talks about getting the most out of his time on the water by establishing a "milk run".
Catching Bread and Butter Species
Sean Bekkers shares his fishing secrets for catching bread and butter species, specifically flathead, on this blog post.
How to Fish for Flathead
Nick Whyte offers insights on how to catch the largest flathead around in the country.
Understanding Weather Conditions to Catch Bream
Alex Griesdorf talks about using the weather to your advantage to catch bream.
Installing the Elite Ti²
Sean Bekkers talks about why he chose the Lowrance Elite Ti² and walks you through the installation process. Read on.
How Dean Silvester Uses StructureScan3D
Discover how using StructureScan3D makes it easier for you to find fish
How to Successfully Target Barramundi
Luke Galea shares his knowledge about barramundi to help you catch them even if you're fishing in an impoundment for the first time.
StructureScan vs. Standard Sonar
Dean Silvester demonstrates how he uses StructureScan and standard sonar to find fish.
Clear as Crystal with HDS Live
Luke Galea shows screenshots with easily identifiable fish species from his HDS Live unit.
Sounder Tips for Pelagics
Lowrance pro-teamer, Nabeel Issa, offers tips on how you can find tuna on your fishing trip
How to Install a Hook² Fishfinder on a Hobie Kayak
Paul Malov demonstrates how easy it is to install a Hook² on a Hobie Kayak