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ActiveTarget Live Sonar – Game On!

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HOOK REVEAL

HOOK Reveal makes fishing easier, delivering powerful performance with proven fish-finding tools.

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Elite FS™

The new Elite FS combines the power of all Lowrance’s fish finding tools – including high-resolution ActiveTarget Live Sonar – in a display that’s easy to use and install.

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HDS LIVE

We’ve taken the most popular fish finder series in professional fishing and made it even better. You’ve never fished like this before.

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The world’s best fishfinding electronics, helping anglers find and catch more fish.

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The New Trolling Motor: Quiet by name. Powerful by Design.

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Built by anglers, for anglers

Over 60 years of continuous innovation in fishing electronics

Warranties and free software upgrades

ICE FISHING

If you can handle the cold, you don’t have to stop fishing when the lake freezes over.

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SUPPORT

When you choose a Lowrance product you automatically get our service and support.

WARRANTY

Our Service & Support are with you all the way. Even if you need your product replaced.