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Commitment – Protecting and Preserving Inland and Coastal Fisheries

Since 1970, there has been a steady decline in fish population due to the degradation and loss of habitat, invasive species, pollution and over‐exploitation. This combination of factors has had a far-reaching impact on everything from freshwater lakes and rivers to blue water and coastal saltwater.

At Lowrance, we take seriously our responsibility to protect and preserve freshwater and saltwater fisheries. We are committed to doing what we can to help create a clean and sustainable water environment, so the joys of fishing can be preserved for future generations.

More resourceful using fewer resources

A company-wide initiative is under way to deliver all our packaged products in a sustainable way. We are developing compact, safe packaging solutions using sustainable materials for all our products.​

All finished goods will be in 100% sustainable packaging by 2021, and our aim is to completely eliminate single use plastic.

A Complete Sustainable Packaging Solution

We choose materials and processes that are energy-efficient, environmentally friendly and sustainable where possible. Our packaging designs not only protect products; but are also adapted for maximum storage, shipping and cost efficiencies.

Molded Pulp

To protect our Marine Electronics we use molded pulp. Made from wood fibers or recycled waste paper, Molded Pulp is 100% recyclable and biodegradable.

Hydropol® Bag

The Hydropol® bag ensures our product reaches its final destination as pristine as when it leaves the factory. These bags are biodegradable, simply add boiling water and it will dissolve.

Cardboard and Paper

Our cardboard and paper are sourced from certified suppliers. This means that the forests used are responsibly managed, socially beneficial and environmentally conscious.


We have replaced single-use plastic bags with paper bags orbiodegradable bags.

Kraft Paper and Tissue Interleaf

We have swapped bubble wrap with sustainable Kraft paper and tissue interleaf for the purpose of shipping our cartons around the world. In addition, our local warehouses are moving to recyclable tape to secure our packing boxes.