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Eagle

Eagle brings the pedigree of enhanced Lowrance sonar to our most accessible and easy to use fishfinder yet.

Elite FS™

Elite FS combines the power of all Lowrance’s fish finding tools in a display that’s easy to use and install.

HDS PRO

Experience the next level of fishfinding with HDS PRO, featuring the ultimate clarity of enhanced sonar and easy bow-to-stern control.

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THE HDS ULTIMATE FISHING SYSTEM

The world’s best fishfinding electronics, helping anglers find and catch more fish.

DISCOVER

Get the very best in fish finding technology, whether you're new to fishing or looking to up your game.

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GHOST TROLLING MOTOR

The New Trolling Motor: Quiet by name. Powerful by Design.

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ACTIVE IMAGING™ HD

Experience a new level of clarity

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ICE FISHING

If you can handle the cold, you don’t have to stop fishing when the lake freezes over.