Elite Series

Standalone Fishfinder, Chartplotter and Combo Models

Welcome to the Lowrance Elite-Series product range

Elite 3x

Choose from our wide-selection of fishfinders, chartplotters and combined fishfinder / chartplotter models, available in 3, 4-inch, 5-inch and 7-inch displays.

Lowrance leads the way to help you find fish and find your way precisely, easily and better. Designed to be extremely easy to use, yet packed with powerful features anglers the world over know and love.

Lowrance marine electronics continue to set the bar for the best recreational fishing technology, providing the ultimate in high-performance features at highly competitive prices.

NEW Elite-3x is the world’s most affordable color fishfinder – featuring a bright, LED-backlit color display, award-winning Broadband Sounder®, 83/200 kHz sonar operation and the patented Skimmer® transducer with water-temp sensor. Available in bracket-mount and portable All-Season Pack model options.

Elite-5 CHIRP and Elite-7 CHIRP models include all of the proven features recently launched with the highly successful HDI  series with the addition of CHIRP sonar technology -- providing greater sensitivity, improved target resolution and superior noise rejection for clearer, easy-to-see bait fish and game fish targets.

Elite-HDI and CHIRP Series Features

All Elite models share these innovative fish-finding features .
  • Brighter Displays: Maximum visibility and viewing detail in ALL conditions.
  • Broadband Sounder™ – Built-in to the new Lowrance HDI Skimmer® transducer design, Broadband Sounder™ technology is ideal for marking fish arches and tracking lure action.
  • DownScan Imaging™ (DSI) – Delivers easy-to-understand, picture-like views of structure and bottom detail.
  • DownScan Overlay™: combine sonar and imaging views for a full-screen display to identify fish targets near picture-like images of structure.
  • Trackback™ Feature: Easily scrollback through sonar history to review and zoom-in for a closer look at bottom structure, baitfish and game fish. Save a waypoint on chartplotter models to quickly find that location again — eliminating the need to circle back and retrace the path.
  • Multi-Window Displays – Choose from as many as eight preset page layouts, including up to three panels in split-screen mode to view chart, sonar and DownScan Imaging™ - all on one screen simultaneously.
  • Easy Installation: Plug-and-play functionality saves you time and hassles, and works with existing Lowrance blue-connector cables.
  • Reliable Navigation that's easy to use - Highly accurate, built-in GPS antenna, plus a detailed U.S. background map, with optional charting upgrades to Navionics® Gold and HotMaps® Premium, Fishing Hotspots® PRO as well as Lake Insight and Nautic Insight PRO. Works with high-capacity micro SD cards.
  • Insight Genesis™ Lowrance Elite Series Features, Elite-7 HDI– an exclusive online service that allows you to create free customised maps based on your own survey data. Make your own maps using recorded sonar logs. Upload data to Insight Genesis account, view secure custom chart detail online, adjust contour lines, add optional vegetation or bottom-hardness overlays, download to an SD card and use on the water.
  • Protected by a one-year limited warranty and the Lowrance Advantage Service program.

Elite CHIRP Sonar Features

Available only on the Elite-5 CHIRP and Elite-7 CHIRP models.


CHIRP sonar advantages:

  • Easier to identify and distinguish bait and game fish targets
  • Better target identification at greater depths
  • Mark fish clearly at faster boat speeds

Exclusive Elite-7 CHIRP advantages:

  • Multiple CHIRP settings from a single transducer
  • CHIRP sonar performance with a greater number of affordable transducers, including the Lowrance HDI Skimmer®
  • View multiple CHIRP sonar settings on one display

Introducing Lowrance's new CHIRP sonar series.

Lowrance CHIRP Sonar Basics